Mass Mailing for Promotion

Triumvirate · Posted: 3/15/2006, 5:28 pm Post subject: Mass Mailing for Promotion

I think this is the forum that this best goes in, not sure Smile

Anyway on to the topic. Let's say that you have a community about car parts and it becomes fairly popular. Then, you decide it would be cool to launch another community dedicated to say, car audio stuff (maybe talk of car audio was popular or something). Would you mass mail your users to tell them about your new community? As an admin do you think this is an okay way to promote a community (by using users from another of your sites)? As a user would you be okay with it or disregard it as spam?

Truestar · Moderator

If the admin was mass-emailing something regarding a site he owns, I would be fine with it. Ss long as he administrates it, and is the site founder I wouldn't have a problem.

However, if he was sending mass-emails regarding just any old site, I wouldn't appreciate that. Smile

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Patrick · Administrator

I think it would be alright, if it was a one time dealy. i.e., you aren't sending out more than one e-mail about the same site.
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User Guidelines

Teknomancer · Posted: 3/16/2006, 4:53 am Post subject:

I'm somewhat ON to these things, and I never ever hardly read an e-mail from a Forum site because I know what's its generally meant for. But yes they are good from an admin point of view when done correctly.
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Ex0dus · Posted: 3/16/2006, 9:54 am Post subject:

Seeing as though most mass communications end up in a spam folder or dont get recieved at all by some email accounts, I would first rely on an announcement on my current communities to get my most active users, and then if things are not as active as youd like, then mass email the rest (within a few days at the most).

Mass emails are just not generally productive for me, announcements get more attention ^_^

-Ex0dus

Teknomancer · Posted: 3/16/2006, 11:14 pm Post subject:

Ex0dus · Posted: 3/17/2006, 3:17 pm Post subject:

Or just disregard it entirely =p

If they arent going to your first site, its generally for a reason, and more than likely just not forgetfulness. I generally like quality over quantity in terms of my members, and if a member that "forgot" your first community, whats to say that he wont "forget" the second? At most you may get about 5 posts or so out of them and then theyll fade off again =p Just not my vision of a good active member ^_<

Like i said in my previous post, it can be used as a desparation tool if the original members brought in by the announcement arent giving you the activity you envisioned, just dont expect the members that you remind by mass communications to produce a whole lot for you.

-Ex0dus

Teknomancer · Posted: 3/22/2006, 5:03 am Post subject:

True but i've seen mass mailing work wonders for some medium sized communities... I think it depends no what sort of mail you send out. Most large communities give out monthly or half-yearly mass mails giving members news, statistics and stuff and usually a member who's forum frenzy often tends to visit sites in patches (like me) and reminding them could be a useful ploy... anyway, I understand what you're getting at though and I agree partly.
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